Website design advice, WordPress tips and real project examples.
Practical articles from Stuart Gould Design covering website design, WordPress, branding, SEO, hosting, email setup, website maintenance and the decisions that help businesses build a stronger online presence.
Latest articles
Helpful thinking for better websites.
A mix of practical guidance, SEO advice, WordPress support notes and website planning articles for small businesses, consultants, agencies and independent brands.
What Should a Professional Website Audit Actually Check?
A useful website audit should examine far more than page speed or SEO scores. It should reveal how design, content, performance, structure and user experience work together.
Read article →Why Good Website Navigation Matters More Than Most Businesses Realise
Website navigation is one of the most overlooked parts of web design. Learn why a clear menu and logical page structure can dramatically improve usability, search visibility and conversions.
Read article →Why Internal Linking Matters More Than Ever for SEO and AI
Internal linking is one of the simplest ways to improve your website. Discover how connecting related pages helps visitors, search engines and AI understand your business.
Read article →Why Great Website Content Is More Than Just Filling a Page
Good website content does far more than fill space. Discover why thoughtful copywriting helps improve SEO, build trust and turn more visitors into enquiries.
Read article →Website Design That Converts Visitors Into Customers
A great-looking website is only part of the equation. Discover how thoughtful website design improves trust, user experience and conversions to generate more enquiries for your business.
Read article →Why More Website Traffic Does Not Always Mean More Enquiries
More website traffic sounds great, but traffic alone does not grow a business. Discover why some websites attract visitors but struggle to generate enquiries and what can be done about it.
Read article →Why Google Search Console Is One of the Most Important Tools for Any Website Owner
Many website owners never look at Google Search Console. Discover why it is one of the most useful free SEO tools available and how it can help improve rankings, visibility and website performance.
Read article →AR Windows Case Study – Website Redesign, SEO Rebuild and Digital Takeover
A full digital reset for AR Windows, including website redesign, WordPress development, SEO structure, migration, analytics setup, reviews, content rewriting and a stronger foundation for future enquiries.
Read article →From Website Redesign to Full Digital Overhaul. The AR Windows Project
The AR Windows project started as a website improvement job but quickly became a full digital overhaul, including a complete redesign, SEO restructure, analytics setup and plans for ongoing content, branding and marketing support.
Read article →Case studies
A closer look at selected projects.
Real examples of website design, branding, WordPress development, SEO structure and problem-solving across client projects.
Phast Media Website Redesign
A case study covering the redesign and rebuild of the Phast Media website, including strategy, structure, design direction, WordPress development and long-standing white-label agency collaboration.
View case study →AR Windows Case Study – Website Redesign, SEO Rebuild and Digital Takeover
A full digital reset for AR Windows, including website redesign, WordPress development, SEO structure, migration, analytics setup, reviews, content rewriting and a stronger foundation for future enquiries.
View case study →From Website Redesign to Full Digital Overhaul. The AR Windows Project
The AR Windows project started as a website improvement job but quickly became a full digital overhaul, including a complete redesign, SEO restructure, analytics setup and plans for ongoing content, branding and marketing support.
View case study →ROCK Executive Development Case Study | Branding & Website Design
A case study showing how I created the brand identity, print collateral and bespoke WordPress website for ROCK Executive Development - a leadership coaching practice working with senior leaders, executive teams and organisations.
View case study →Total Spine Health Case Study
A detailed case study showing how I designed, built and structured a comprehensive WordPress website for Total Spine Health, supporting a consultant spinal surgeon with medical SEO, patient-focused content, clinic pages and long-term authority building.
View case study →Need help with your website?
If you need a new website, a redesign, WordPress support, branding, SEO structure, hosting, email setup or help with a technical website problem, send me what you have and I will help you work out the next step.
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